BMW Group launches integrated dealership ‘NEXT’ in India

BMW Group has launched their first integrated dealership ‘NEXT’ which will have all their three brands under one roof. The dealership will be an exclusive retail facility that will house BMW, Mini and BMW Motorrad products. Krishna Automobiles in Chandigarh is appointed as the first dealer partner for Mini and BMW Motorrad products under the ‘NEXT’ facility.

Must read: BMW Motorrad has launched the HP4 RACE in India 

Mr. Sachit Passi, Dealer Principal, Krishna Automobiles said, “Krishna Automobiles is proud to present India’s first BMW Facility NEXT concept in Chandigarh. The culmination of BMW, MINI and BMW Motorrad in a unique format offers an unrivalled dealership experience. Krishna Automobiles will be instrumental in offering the renowned ownership and aftersales experience to our customers. We will further tap the growing luxury car market potential of the city and serve our esteemed clientele with greater passion.”

Read about our test ride review of the BMW Motorrad G 310 twins here

All the BMW products will be available and accessible to customers at one single location. The three brands will be distinct attributes throughout the showroom. The ultra-modern dealership has a total area of 50,500 sq. ft and will aim to deliver high quality service, spare parts and business systems. The sprawling showroom can display seven cars and a four car display for BMW Premium Selection cars. The Mini showroom can house three cars and the BMW Motorrad showroom can display close to 12 motorcycles. The showroom will also accommodate enough space for showcasing Mini and BMW Motorrad lifestyle accessories and merchandise.

Krishna Automobiles aftersales facility has allocated dedicated service bays for BMW, MINI and BMW Motorrad vehicles to deliver international standards of service ensuring that customers receive best-in-class post sales ownership experience.