Vivek Srivatsa talks about the market being ready for the Curvv, the reason for having multiple drivetrain options and why a mid-size SUV is the right segment to attack
In conversation with Vivek Srivatsa, Head of Marketing, Sales & Service Strategy, Tata Passenger Electric Mobility, on the sidelines of the facelifted Nexon EV launch
We talk to the Head of Marketing at Tata Motors, Vivek Srivatsa, about the Indian EV landscape, Tata’s EV future and what customers want, on the sidelines of the reveal of the new Tata Avinya concept
In an exclusive interview with Major Vivek Jacob and Colonel Kaushal Kashyap of C.L.A.W., they shed light on what the initiative is about and what Royal Enfield has to do with it
Vivek Srivatsa, Head of Marketing, Tata Motors, talks to us about the BS6-compliant Harrier, the impact of coronavirus on production and sales, and what lies ahead for the brand
Martin Uhlarik, VP & Head of Global Design, Tata Motors sheds light on the Curvv’s styling as a coupe SUV, the challenges that came with this design and how they went about styling it